Kylie Jenner Channels Grandmother Mary Jo with Chic Bob Similar to hers
Kylie Jenner Channels Grandmother Mary Jo with Chic Bob Similar to hers
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Kylie Jenner Channels Grandmother Mary Jo with Chic Bob Similar to hers (PC: Instagram) |
Kylie Jenner, the 26-year-old TV personality and beauty mogul, recently took a nostalgic turn in a new Kylie Cosmetics campaign, paying homage to her beloved grandmother, Mary Jo, who is 89 years old.
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In a series of captivating images shared on Instagram, Kylie unveiled a chic bob, reminiscent of her grandmother's signature hairstyle, while promoting the release of 'ultra-precise' lip liners available in 10 new shades. This move, coupled with her ongoing promotion of the upcoming drop for her clothing brand, Khy, showcases Kylie's multitasking prowess in the realms of fashion and beauty.
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In a photo that turned heads on a Wednesday, Kylie, renowned for her impeccable fashion sense, flaunted her flawless figure in a sleeveless, sheer black minidress. However, the spotlight was undoubtedly on her new hairstyle – a short, dark brunette bob that echoed the timeless elegance of her grandmother, Mary Jo. The transformation marked a departure from her usual long locks, offering a fresh and sophisticated look that radiates a classic charm.
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As part of the Kylie Cosmetics campaign, Kylie's makeup was nothing short of glamorous. Her eyes adorned with a layer of mascara and smoky, brown eyeshadow, while her cheekbones were accentuated with a warm blush and contour. The lips, a focal point in the campaign, were adorned with a nude-colored tint bordered by a precisely applied darker lipliner. This meticulous attention to detail showcased the precision and quality of the newly launched 'PRECISION POUT' lip liners, available in a versatile range of 10 shades.
Taking to Instagram with enthusiasm, Kylie informed her 399 million followers about the latest addition to the Kylie Cosmetics lineup. In the caption, she exclaimed, 'my PRECISION POUT lip liner just dropped in 10 brand new shades on kyliecosmetics.com.' The announcement generated buzz among beauty enthusiasts, eager to explore the array of shades, including names like Cinnamon, Cocoa, Lure, Sultry, and Stone. Priced at $17 each, these lip liners promise to enhance and define the lips with precision.
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A few days prior, Kylie shared a close-up image, providing a detailed look at her ensemble and the short bob. Holding a lip pencil in her right hand, she further emphasized the focus on the newly released product. The strategic marketing move reinforced Kylie's commitment to both her beauty empire and her ability to connect with her audience through engaging campaigns.
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Beyond the realm of beauty, Kylie Jenner has showcased her entrepreneurial spirit by delving into the world of fashion with the launch of her clothing line, Khy. While diligently managing her successful beauty brand, the mother-of-two has expanded her creative endeavors, catering to fashion enthusiasts with a curated collection that reflects her distinctive style.
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The campaign not only highlights Kylie Jenner's evolving sense of style and commitment to her beauty and fashion ventures but also underscores the sentimental connection she shares with her grandmother. Through shared moments on social media, Kylie has previously expressed her affection for Mary Jo, or MJ as she is fondly known, making this campaign not just a beauty promotion but a touching tribute to family bonds.
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