Kylie Jenner Stuns in a Bold Backless Dress for Khy's Collaboration with French Fashion House Atlein
Kylie Jenner Stuns in a Bold Backless Dress for Khy's Collaboration with French Fashion House Atlein
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Kylie Jenner Stuns in a Bold Backless Dress for Khy's Collaboration with French Fashion House Atlein (PC: Instagram) |
Kylie Jenner wowed her fans once again by slipping into a daringly racy backless dress for an Instagram post promoting her clothing brand, Khy.
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The 27-year-old reality star and beauty mogul showcased the latest collaboration between Khy and the French fashion house Atlein. Her bold outfit choice for the occasion was a lime green dress that featured a plunging neckline in the front and a low-cut back, leaving little to the imagination and highlighting her striking figure.
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Kylie’s raven hair was styled in soft, wet-look waves that cascaded down her back, adding to the sultry vibe of the look. Keeping the focus on the dress, she opted for minimal accessories, choosing to go without jewelry. However, she added drama to her look with plum-toned makeup, which complemented the overall aesthetic of the outfit. In her Instagram post, Kylie teased the upcoming release of the highly anticipated Khy x Atlein collaboration, writing, "Our highly-anticipated collaboration with @atleinparis launches tomorrow at 9 a.m. PT on khy.com." She emphasized the exclusivity of the collection by mentioning that it would be a limited edition drop.
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The post quickly gained attention, with her famous momager Kris Jenner showing her support by hitting the like button. Kylie continued to promote the collaboration on her Instagram Stories, where she shared a clip flaunting the lime green dress in motion, giving her followers a full view of the stunning piece. She also shared a close-up image of ruched white pants paired with open-toe red heels, offering a sneak peek at another piece from the collaboration. She accompanied the post with the caption, "Can't wait to share more," building excitement among her fans. Another image, shared on Khy’s page and reshared by Kylie on her Stories, featured a sheer yellow dress, showcasing the bold and eclectic styles that will be available in the drop.
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The collaboration with Atlein adds another layer of sophistication to Khy, which continues to evolve as a fashion brand under Kylie’s vision. Atlein, founded in 2016 by Parisian designer Antonin Tron, is known for its innovative designs and sleek silhouettes. Tron studied at the prestigious Royal Academy of Fine Arts in Antwerp, and his expertise shines through in the collaboration with Kylie’s brand. This isn’t Khy’s first high-profile collaboration; earlier in the month, the brand also teamed up with the German fashion house Ioannes. Kylie launched Khy in 2023, expanding her already impressive entrepreneurial portfolio. Her business acumen first became evident when she introduced her makeup brand, Kylie Cosmetics, in 2015.
The brand gained instant popularity, thanks to her signature Lip Kits, and in 2019, Coty purchased a 51% stake in Kylie Cosmetics for $600 million, valuing the company at around $1.2 billion. In her personal life, Kylie recently reunited with her former best friend Jordyn Woods, five years after their fallout involving Khloe Kardashian's ex, Tristan Thompson. The duo, along with Kylie's close friend Stassie, appeared in a TikTok video, which quickly garnered over 30 million views. Fans were ecstatic about the reunion, celebrating the return of the "King Kylie" era in the comments. With her ongoing business ventures and rekindled friendships, Kylie Jenner continues to dominate the fashion and beauty industries, while keeping fans intrigued with every move.
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