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Kylie Jenner's New Khy Swimwear Collection Faces Criticism After Previous Line's Tragic Launch: It Just Keeps Getting Worse

Kylie Jenner's New Khy Swimwear Collection Faces Criticism After Previous Line's Tragic Launch: It Just Keeps Getting Worse

Kylie Jenner's New Khy Swimwear Collection Faces Criticism After Previous Line's Tragic Launch: It Just Keeps Getting Worse
Kylie Jenner's New Khy Swimwear Collection Faces Criticism After Previous Line's Tragic Launch: It Just Keeps Getting Worse
(PC: Instagram)

Kylie Jenner is facing criticism on social media after launching her new swimwear collection, Khy Vacation Shop, following the disastrous release of her previous line. 

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Promoted as 'buttery soft swim with 90s-inspired silhouettes,' the new collection failed to convince her followers that it would be an improvement. The 26-year-old billionaire's initial swimwear line, launched in 2021, was heavily criticized on social media for its poor quality, with many pieces described as practically see-through. 

Related: Kylie Jenner Flaunts Toned Abs in White Crop Top and Baggy Jeans, Teases New Swimwear Collection at Khy Office

When Jenner announced her new line earlier in July, she immediately received negative feedback on platforms like TikTok and YouTube. Opinions on the new collection are mixed.  While some people see it as an improvement over Kylie Swim, others question the necessity of another swimwear line. Comments on her Instagram reflect this skepticism, with one user asking, "Wasn't her last swimsuit line terrible? Why would anyone buy clothing from her?" Another added, "Please not again with the swimsuits girl." 

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Several people pointed out that the swimwear only flatters Kardashian-like physiques, with one commenter noting, "This looks so cheap and flat on regular bodies (like mine)." Others questioned how this line would differ from the previous failure, asking about changes in manufacturing or materials. Swimwear designer Jessica Anderson, 30, from Austin, Texas, shared a TikTok video trying on the collection, calling it a "swim fail" that "just keeps getting worse" after Kylie Swim. 

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She joked that the one-piece suit fit poorly, looking like a baggy diaper, and the tankini corset was so tight it required help to put on. YouTube creator Mia Maples, 25, offered a nearly 20-minute review to her 4.4 million subscribers, criticizing the new line as "pretty basic" and noting that most items have not sold out. She acknowledged improvements such as better lining and stitching but preferred padded tops and bandeaus that didn't pinch.

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Stella Kittrell, a YouTube creator from San Antonio, Texas, reviewed the swimwear for her 443,000 subscribers. She noted issues with sizing and fraying but ultimately thought the corset swimsuit top looked good. However, Leah Rodriguez on TikTok showed her swim corset fraying with plastic boning coming out, sarcastically thanking Jenner for "round 2 of s**t swimwear." Overall, despite some positive feedback, Kylie Jenner's Khy swimwear collection has faced significant criticism, with many doubting it will succeed where Kylie Swim failed.

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