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Kylie Jenner Turns Heads in Sleek LBD While Promoting Her New Sprinter Vodka Soda Line at LA Liquor Stores

Kylie Jenner Turns Heads in Sleek LBD While Promoting Her New Sprinter Vodka Soda Line at LA Liquor Stores

Kylie Jenner Turns Heads in Sleek LBD While Promoting Her New Sprinter Vodka Soda Line at LA Liquor Stores
Kylie Jenner Turns Heads in Sleek LBD While Promoting Her New Sprinter Vodka Soda Line at LA Liquor Stores
(PC: Instagram)

Kylie Jenner hit the streets of Los Angeles in style on Thursday to promote her latest venture, the canned vodka soda brand Sprinter.

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Driving around in a sleek silver Sprinter truck, the 26-year-old makeup mogul made stops at various local liquor stores, documenting her journey on Instagram. At each location, Jenner checked out the displays featuring Sprinter and posed for photos with store staff. She even took the time to sign a few cases of the new beverage, priced at $18.99.

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Throughout the day, Jenner shared updates with her followers, urging them to "sprint to the good times" as she embarked on her promotional tour. Dressed to impress, Jenner donned a form-fitting black minidress paired with towering heels that wrapped around her ankles. 

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She accessorized with a shiny black patent leather purse and a large waist belt, completing her chic look. Starting her day with a smoothie from Erewhon, Jenner then embarked on her mini promotional tour, visiting several liquor stores and spreading the word about Sprinter.

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Sprinter, a 100-calorie canned vodka soda, is made with premium vodka, sparkling water, and fruit juice, available in flavors like Black Cherry, Peach, Grapefruit, and Lime. Scheduled to hit stores on March 21, Sprinter will be sold in an 8-can variety pack for $19.99, with an alcohol by volume (ABV) of 4.5%.

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In a statement to USA Today, Jenner expressed her excitement about entering the alcoholic beverage market, aiming to cater to the growing demand for quality canned cocktails. Beverage development expert Chandra Richter also emphasized the meticulous process behind crafting each flavor, ensuring authenticity and natural taste.

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