Kim Kardashian Faces Backlash as She Secures Balenciaga Brand Ambassador Deal Amid Scandal Backlash
Kim Kardashian Faces Backlash as She Secures Balenciaga Brand Ambassador Deal Amid Scandal Backlash
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| Kim Kardashian Faces Backlash as She Secures Balenciaga Brand Ambassador Deal Amid Scandal Backlash (PC: Instagram) |
In a surprising move that has ignited fury among her fanbase, Kim Kardashian recently announced her partnership as an ambassador for Balenciaga, a year after the fashion brand faced a severe backlash for an advertisement featuring children and controversy.
Despite initial disapproval of the images, Kardashian's decision to align herself with the controversial brand has left many disappointed and questioning her priorities. The 43-year-old reality TV star, known for her influence in the fashion industry, declared her collaboration with Balenciaga, led by creative director Demna Gvasalia, on Monday. This comes after she had previously chosen not to sever ties with the fashion house, expressing being 'shaken and disgusted' by the scandalous images that had triggered public outrage.
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Fans were quick to express their discontent with Kardashian's latest move, criticizing her statement about the partnership being based on a 'commitment to doing what's right.' Many accused her of hypocrisy, claiming that her choice reflected a prioritization of money over morals. Social media flooded with comments questioning why she would associate herself with a brand facing serious child abuse allegations.
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Some fans went as far as suggesting that Kardashian had discarded her morals for financial gain, implying that 'money is all that matters to her.' The disappointment was palpable as others raised concerns about her decision-making, wondering where she would keep her money and fame when she's gone.
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The criticism extended to the controversy surrounding Balenciaga's past actions, particularly the November 2022 ad campaign featuring children controversy. Despite facing backlash initially, Kardashian's continued association with the brand, including her participation in an ad for Balenciaga's Summer 2024 collection, only fueled the fans' frustration.
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Balenciaga, embarrassed by the fallout from the ill-judged campaign, took drastic measures by wiping its social media pages clean. In the wake of the scandal, Kardashian expressed her shock and outrage, emphasizing the importance of child safety and unequivocally stating that 'anything against it should have no place in our society.'
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While Kardashian acknowledged Balenciaga's removal of the controversial campaigns and appreciated their apology, fans remain skeptical. Many question the sincerity of her continued involvement with the brand, with one commentator pointing out that she seemed to have forgotten about the initial controversy, describing it as 'embarrassing.'
The article also sheds light on the broader controversies surrounding Balenciaga, including the Bondage Bears Christmas campaign, the discovery of child controversy documents in a campaign, and the inclusion of a book by artist Michael Borremans depicting troubling imagery in another campaign.
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