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Concerns Mount as Kardashian Fans Suspect Kylie Jenner's Latest Clothing Venture, Khy, May Be Facing Early Setbacks on Social Media

Concerns Mount as Kardashian Fans Suspect Kylie Jenner's Latest Clothing Venture, Khy, May Be Facing Early Setbacks on Social Media

Concerns Mount as Kardashian Fans Suspect Kylie Jenner's Latest Clothing Venture, Khy, May Be Facing Early Setbacks on Social Media
Concerns Mount as Kardashian Fans Suspect Kylie Jenner's Latest Clothing Venture, Khy, May Be Facing Early Setbacks on Social Media
(PC: Instagram)

Less than three months after the launch of Kylie Jenner's clothing brand, Khy, fans are expressing fears that the venture might be on the brink of failure. 

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Speculations arose on social media after an observant fan initiated a discussion on a popular message board dedicated to the Kardashian family. The fan questioned, "Is Khy already over?" citing reasons such as a lack of TikTok posts in over a month, no new product releases, and an abundance of unsold items on the website. Concerns were raised about the potential demise of another of Kylie's business ventures.

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Additional comments from fans reflected disappointment in Khy's offerings, with critiques ranging from a perceived lack of innovation and quality to suggestions that the clothing collection was uninteresting and lacked authenticity. Some fans wished for Kylie to create duplicates of her own wardrobe favorites, emphasizing a preference for a more natural and cottage core aesthetic.

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Despite Kylie's initial goal of providing fashion-forward items at an accessible price point, fans criticized the brand from the outset. Comments on social media compared Khy's products to those found in mainstream stores, questioning the uniqueness and value of the collection. Some even likened the clothing to items available at lower prices elsewhere, expressing skepticism about the brand's success.

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Kylie's foray into fashion with Khy follows previous ventures like Kendall + Kylie, a collaboration with her sister, and Kylie Baby and Kylie Swim, both of which received mixed reviews. Although Kylie Cosmetics remains a standout success, her latest clothing endeavor has sparked backlash and skepticism among fans, raising questions about its potential future in the competitive fashion industry.

Related: Kylie Jenner's "Enchanting Christmas Preparations" A Festive Journey Through Nostalgia, Ornaments, and Family Traditions

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